Our services

“Your expertise and guidance proved invaluable in our getting a large effort that was not going well back on track and ultimately helping us to win the deal.”

“We have worked closely with Strategic Proposals over the past year as we have been working to improve our proposal processes and the quality of proposals that we are issuing. The Strategic Proposals team has great experience in terms of working on major proposals but, more importantly, their ability to review our current practices and propose improvements is excellent. They have also been great at advising and coaching the team and engaging with senior stakeholders.”

“We engaged Strategic Proposals through personal recommendation and we have no doubt that your critical appraisal and support made it possible for us to raise the quality of our tender submission to 82% and successfully be awarded the largest tender we have won. Your guidance was high quality, timely and specific. You adjusted to our business values and specialities, tailoring your advice and guidance to match. Your feedback was always challenging – in the best way, based on a full understanding of the requirements of the tender, and clarity of understanding of the supporting documents, and positive in realising we were so new to the tendering game. Feedback on our submissions has been overwhelmingly positive, from internal and external stakeholders. Our board are delighted an influential external stakeholder stated they were delighted to read such a high-quality submission.”

“You made a huge impact in a very, very short space of time. What you did was exceptional.”

“We engaged Strategic Proposals to overhaul our approach to pitching after negative feedback from PHE (Public Health England). We then went back in and pitched to them again. PHE told us that it would be wrong to say that we’d made a big step forward – it was a quantum leap!”

“We choose Strategic Proposals due to their wealth of experience and evident expertise. They did what every company should do when preparing – listened to our requirements, demonstrated they understood them and tailored the training material to meet our needs. The course content was exactly what we wanted. The use of real-life case studies was one of the highlights and made the training relatable to all attendees. The full team walked away from the course with valuable guidance for how to improve their sales proposals.”

"We had such an amazing day on your course! Everybody was so happy with how the day went and how much we have learned. As a result of that, there is a real buzz in the team now! We all recognise that was an important step in our career and thank you for sharing your vast experience and expertise with us. I personally find that, following my training, I can better plan, manage and present my bids. I can also help my team respond to tenders in a more effective and structured manner, while focusing on what the customer really wants. Strategic Proposals’ training has made me look at my ‘craft’ with new eyes and enjoy it even more."

"Working with Strategic Proposals opened my eyes to the opportunities available for creating winning submissions. Together we took a flat, reactive process with little engagement and created a proactive, multi layered approach to winning tenders. The training delivered by Jon Williams over five one-day sessions at the start of our journey was key to ensuring the engagement of our commercial team. Feedback received from colleagues confirmed the training was tailored, engaging and set the precedent for our progress. Later that same year, Jon successfully guided our tender team to APMP foundation certification."

"Jon delivers great course content, brought to life by his vast experience and engaging presentational style. For training to be a success it needs to either change behaviour or drive improved results – this training delivered both. We now have much earlier sales engagement with bid strategies focussing on keeping opportunities off market, and where this is not possible, influencing the RFP in our favour. This has led to an increase in win rates from 47% to 68%."

"Strategic Proposals provided initial training to senior management and key individuals involved in tender responses that opened our eyes to contemporary best practice in production of proactive proposals and tender responses. This training was then reinforced with 1:1 and small group coaching leading to an immediate huge step-change in quality and our winning major deals against the odds. Strategic Proposals then provided a Winning Proposals MasterclassTM for our global sales team to push the messages further and extending these to alter our pitch presentation approach. This training received great feedback in terms of quality and appropriateness of both the content and delivery. I have witnessed a transformational change in our approach based upon the Strategic Proposals engagement and we have won significant business due to their support."

“We have worked closely with Strategic Proposals over the past year to improve our proposal processes and the quality of proposals that we are issuing. The Strategic Proposals team has great experience of working on major Proposals and their ability to review our current practices and propose improvements is excellent. They have also been great at advising and coaching the team and helping to engage with senior stakeholder”

“Strategic Proposals helped us win more business following their benchmarking, training and live tender support services. With their support, our win rates have quadrupled and our cost of sale has halved.”

“In my experience, all successful teams continually measure performance and set ambitious targets. The Proposal BenchmarkerTM is unquestionably the simplest, most effective way to get instant and accurate feedback on your current organisational capability. It really is an industry leading tool.”

“You can only improve what you measure, so any head of bids who isn’t using this tool is missing out on a great opportunity to identify weaknesses and address them.”

“It has identified areas of best practice we had not considered and others that we’d forgotten about. The tool has given us some clear ideas on what we need to concentrate on now.”