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Leading the way

About us

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We know how to win

Amazing is our starting point

Proposals and pitches are in our DNA

Who are we? And why are we here?

We’re Strategic Proposals and we’re going to help you win new work and retain existing contracts by helping you create winning proposals, pitches and sales collateral.

Our team of amazing proposal managers, writers and designers are thought leaders in their field. We’re agile, dynamic, friendly but most of all, really, really good. And our sole purpose is to make you successful.

Proven expertise and experience didn’t happen overnight or by accident. Since 1987 we’ve been at the forefront of evolving best practices in the bid and proposal profession. And we continue to define its future direction.

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About us

Strategic Proposals

has been helping clients to be successful since 1987.

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80s and 90s

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Formed 1987 in the US

Founding member of Association of Proposal Management Professionals (APMP)

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Presented at first APMP conference in Las Vegas

2000s

Strategic Proposals UK is formed

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Sponsored the first UK APMP conference

Strategic Proposals NL is formed

strategicproposals.nl
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First team member is certified as an APMP Proposal Professional

Held our first APMP certification course

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Presented at South African APMP conference

2010s

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First online training programme delivered in 2011

Discover what we offer in 2021!

Launched renowned Rising Stars Programme

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Strategic Proposals Alumni formed

Find out how to join

"Best selling" Proposal Essentials book published

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Global turnover reaches $4m in 2018

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Team size reaches 40 globally in 2018

Meet our UK team of experts

Number 1 approved APMP training organisation

Get APMP certification for yourself
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Proposal Benchmarker
Proposal Benchmarker
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Fifth member of the team becomes a Fellow of ISM

Endorsed by the Institute of Sales Management for proposal training

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Proposal Benchmarker
Proposal Benchmarker
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14th team member achieves APMP Professional

Sixth member of team becomes Fellow of APMP

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Proposal Benchmarker

2020s

My Proposal Coach is launched

Try it out
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Released industry-leading papers on the impact of Covid-19

Read now

Won the STEVIE award for the world’s best “Corporate & Community – Customer Engagement Event”

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Recognised as platinum sponsors of APMP conferences

Achieved ISO9001 accreditation

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Delivered keynote at first virtual Business Development and Capture conference

Launched innovative Bursary Scheme to train charities and social enterprises

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2021 Gave opening speech at first APMP Bid and Proposal Con Europe

Delivered first APMP Capture Practitioner course

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Sixth team member achieves Capture Practitioner certification

Total value of business won for clients passes $35bn

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Want to know more?