Looking to improve your win rates by developing your proposal capabilities?
Looking to embrace best practice to develop winning proposals?
Needing expert support to deliver projects that will make it easier to win?

Benchmarking services

There are many reasons for a sales organisation to initiate a proposal benchmark – but one common thread: wanting to be ahead of the competition.

Written proposals are key to winning good business, so it’s critical that they’re developed efficiently and effectively.

By comparing your current approach to best practice, we can quickly identify ways that you could win more and win more easily.

Download for more details
Online bid and proposal capability self-assessment benchmarking tool

Training services

All those contributing to the development of your organisation’s sales proposals need to have the necessary skills to ensure you score highest in every part of your submission.

We bring 30 years’ experience of delivering award-winning training, with our workshops presented by some of the proposal profession’s most engaging trainers – all of whom draw on their considerable, recent experience of work winning.

Read on for details of in-house training workshops tailored for your Account Managers, Subject Matter Experts and Senior Managers as well as Bid/Proposal team members.

Download our training brochure

Proposal support

Your written proposal should be a source of competitive advantage in any bid.

Done right, it will propel you significantly ahead of the competition. Done wrong, it can lose you the opportunity.

So it’s critical that you have the right support at the right time to help you capture the most important deals on your pipeline.

Download for more details

Proposal capability improvement

You recognise – perhaps having been through one of our benchmarking exercises – that you want to develop your proposal capabilities.

Over many years, we’ve developed tried and tested solutions to numerous proposal challenges, which we adapt to meet the specific needs of each of our clients.

These solutions can be delivered as a single intervention, a set of improvement projects or a transformation programme delivered on an interim management basis.

Download for more details


The APMP offers professional performance growth to members through the only accredited training programme for proposal management specialists.

APMP certification distinguishes members as certified proposal professionals and is becoming an increasingly recognised qualification.

Strategic Proposals delivers training for the Foundation level exam and coaching for those aiming for Practitioner or Professional level.

Download for more details